Citrix Online’s Web Conferencing is Category Growth Leader Growing More Than Twice as Fast as Industry
Simple User Experience and Flat Rate Model is Driving Wide Scale Adoption and Instant ROI for Customers
SANTA BARBARA, CA – September 17, 2009 – Web conferencing services from Citrix Online, a division of Citrix Systems, Inc. (NASDAQ: CTXS), are recognized by leading analyst firms in recent reports for their strong market-share growth and ability to meet customers’ needs. The company’s dedicated focus on delivering exceptional ease-of-use and affordability is driving strong performance, with Citrix® GoToMeeting® and Citrix GoToWebinar® growing at 40% y-o-y, more than double the industry average.
Roopam Jain, principal analyst at Frost & Sullivan, a leading, growth consulting and research firm, notes that Citrix Online is the growth leader in the Web conferencing industry due to the simplicity and cost-efficiency of its solutions: “Citrix Online is the fastest growing company among top Web conferencing SaaS providers, far surpassing the industry average of 17 percent. GoToWebinar has set the standard for ease-of-use in the Web events space. The company’s focus on simplicity and competitive pricing, along with the recent addition of free VOIP capabilities, has strengthened its value proposition and helped propel Citrix Online to a top three revenue position in the global Web conferencing SaaS market ¹.”
Citrix Online was positioned in the Leaders quadrant in Gartner’s new 2009 Magic Quadrant for Web Conferencing study. According to Gartner, “Vendors in the Leaders quadrant have achieved significant market share while demonstrating their ability to respond to customers’ needs. Leaders have robust, scalable products with a wide range of features, a large installed base, acceptable financial performance and good distribution. Leaders do well today and are prepared for the future.¹
“Recognition from prominent analysts for our leadership underscores the power of simplicity for driving universal adoption of Web conferencing services,” said Brett Caine, general manager of Citrix Online. “Businesses of any size – from individual consultants to the largest enterprises – are making a clear statement about the importance of simple-to-use, yet comprehensive offerings for addressing their business challenges in new and cost effective ways. This model is fundamental to our market approach and will position both our customers and Citrix Online for continued leadership ahead.”
PHNS, provider of comprehensive information technology to hospitals with more than 1,500 employees, is one such business using GoToMeeting to enhance efficiency.
“GoToMeeting has been advantageous to our company with its simple, user-friendly framework,” said Mary Cinquemani, transition manager at PHNS. “Our employees are able to increase their productivity by reaching additional customers and resources directly from their desks. GoToMeeting is a cost-effective service for product demonstrations, training and conference calls, which can all be accomplished without incurring travel expenses.”
Citrix Online’s comprehensive Web conferencing and collaboration suite with integrated VoIP and PSTN voice conferencing leads the market in innovation and simplicity, enabling individual professionals, small, mid-size and large organizations to achieve more with fewer resources.
- GoToMeeting was the first to market online meetings with affordable, flat-rate pricing. Its innovative total-audio solution offers integrated VoIP and PSTN voice conferencing for additional savings.
- GoToWebinar® is the easiest, most cost-effective Webinar solution available. Organizations can expand their market reach and effectively present online to large geographically dispersed audiences.
- HiDef Conferencing™ offers SMBs an easy-to-use high-definition audio conferencing service that allows users to select either traditional toll calls, toll-free or VoIP with affordable flat-rate pricing options.
- GoView makes it easy to create and instantly share recorded content online for free, significantly extending presentation capabilities beyond time and location. It is the first to enable recording, editing and content sharing in one simple-to-use service.
For more information about Citrix Online’s Web and audio conferencing solutions, and free trial offers, visit www.citrixonline.com.
¹Frost and Sullivan, “World Web Conferencing Services Market,” Roopam Jain, August 2009.
¹Gartner, Inc. “Magic Quadrant for Web Conferencing,” David Mario Smith, July, 29 2009.
About the Magic Quadrant
The Gartner Magic Quadrant is copyrighted 2009 by Gartner, Inc., and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About Citrix Systems, Inc.
Citrix Systems, Inc. (NASDAQ:CTXS) is the leading provider of virtualization, networking and software as a service technologies for more than 230,000 organizations worldwide. Its Citrix Delivery Center, Citrix Cloud Center (C3) and Citrix Online Services product families radically simplify computing for millions of users, delivering applications as an on-demand service to any user, in any location on any device. Citrix customers include the world’s largest Internet companies, 99 percent of Fortune Global 500 enterprises, and hundreds of thousands of small businesses and prosumers worldwide. Citrix partners with over 10,000 companies worldwide in more than 100 countries. Founded in 1989, annual revenue in 2008 was $1.6 billion.
Citrix®, GoToMeeting®, GoToWebinar® are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks are property of their respective owners.
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